A simple thought travels across continents

A simple thought travels across continents

In far-away Slovenia, The Max Foundation took time out from the CML Horizons Annual Meet 2016 for a cup of chai that in one stroke linked two continents. The power of a simple, yet endearing idea. Who would have thought an idea that was born 3 years ago would now span households all over India today and is on the threshold of other countries as well.Read more
CFC Adda in Bhopal 7-8 May

CFC Adda in Bhopal 7-8 May

Bhopal logged two consecutive Adda days – one at Navodaya Hospital (our grateful thanks to Dr Shyam Agarwal) and another at Friends of Max J P Tiwari's residence - together drawing over 100 family members – a tribute to the city’s people for taking time out from their daily schedule to come, drink to a cause and donate.Read more
Ahmedabad, 8th May 2016

Ahmedabad, 8th May 2016

Ahmedabad starts the first of its back-to-back Sunday morning Addas 8 May While crowds enjoyed the atmosphere of Happy Streets in Ahmedabad's C G Road, several found time to Drink to the Cause and donate at the Chai for Cancer drive. FOM was present in force lead by powerhouse Ushakantji.Read more
A simple idea whose time has come

A simple idea whose time has come

As Viji reflected: “152 people walked into our little apartment yesterday and filled our home and hearth and hearts with their generous love and compassion. What a testament to a simple idea of #drinktoacause #raiseyourcup #adda #loving #giving” There were patients, advocates, physicians, family, friends, bikers, neighbours, strangers who read Salman Khan's tweets or who heard Red FM RJs or Radio One's HrishiKay ... they all came together as one to raise their cup of chai and drink to a cause at Viji's home and kicked off Chai for Cancer 2016 in great style.Read more
Kolkata is the city with a heart

Kolkata is the city with a heart

At the Tata Medical Center the steely-gazed bust of one of the greatest Indians of all time Jamshed Tata watched in approving silence as Friends of Max personnel and well-wishers met to donate for the cause.       As if that wasn't enough, for two days in a row immediately thereafter, under the benign gaze of the early morning sun, health-conscious walkers at the picturesque Victoria Memorial Gardens also found time to donate generously to the Chai for Cancer cause. Kolkata has always risen to the occasion. Thank you!Read more
Chai for Cancer Season 3 on Radio One 94.3

Chai for Cancer Season 3 on Radio One 94.3

Radio One’s ‘Prince of Talk-Shows’, HrishiKay, spent an hour with Viji Venkatesh at his studios on 27 April 2016. In a wide-ranging exchange of views they covered several aspects of the crusade: the emotional connect between chai and cancer, how making it less feared and bringing it ‘home’ (parks, gardens, hospitals, friends’ places) was a way of approaching it like any other disease; the friends (e.g. Shalini Mehta, Alakta Kar, Anju Kadam and Ally Mathan of the 100 Saree Pact, Film makers Geeta and Avinash Singh) and celebrities like Salman Khan who have…Read more
Lodhi Gardens Delhi hosts first ever Chai for Cancer Adda 1 May

Lodhi Gardens Delhi hosts first ever Chai for Cancer Adda 1 May

Monuments and architectural masterpieces dating back to the 1440s. A home for exquisite flora. Manicured lawns spread across 90 acres. The Lodhi Gardens is steeped in history - the perfect setting to make history with the first ever Chai for Cancer Adda there. It started at 7.30 am catching early morning walkers, nature-lovers, fun-groups, young and old, et al and surprising all with the simplicity and depth of the message Drink to a Cause. We learnt two things: a) Delhi responds to the less fortunate b) with commitment, Addas can succeed anywhere.Read more
Chai for Cancer is well into its third fund-raising season

Chai for Cancer is well into its third fund-raising season

The continued support of a brand like Society Tea. The curtain-raiser at a corporate giant - Novartis. A small town with a golden heart - Bilaspur. A well-wisher's home in Mumbai.  Early morning walkers at the Victoria Memorial Gardens. And Lodhi Gardens.Partnerships with like-minded people. All over India.Read more
Mumbai 2016

Mumbai 2016

The huge difference a few likeminded and generous people can make . Friends of Shalini Mehta and Srishti Sawhney got together to raise funds for cancer care at the Chai For Cancer Adda Shalini hosted. Grateful beyond measure for the compassion and support shown towards the cause. 17th April 2016 Mumbai - Shalini Mehta's residenceRead more